The purpose of this internship is to prepare college juniors and seniors for entry into the business world by providing a thorough understanding of the various functions of the Zebra Technologies organization to include theory and practical application of attained knowledge. Project work will differ in each area depending on business needs, and all interns will participate in the US Zebra Internship Program. The program is designed to provide you with a full experience so that you can fully envision a career with Zebra. You be positioned for success with training, exposure to all parts of the business, social activities, a professional mentor relationship and development sessions to help you discover your own performance edge!
The direct Regional Marketing – Latin America team is made up for several marketing groups: Channel / Field Marketing, Vertical and Product Marketing, Distribution Marketing, and Channel Strategy & Programs. The Channel / Field Marketing team primarily focuses on all partner activities (Channel Partners throughout the region). The vertical and Product Marketing is newly created team for LATAM. They focus on vertical activities (end-user as well as partner facing) and product marketing activities such as launches, GTM plans, promotions and portfolio management.The Channel Strategy & Programs develops and manages the overall channel platform where we engage and manage the channel.
Partner Mapping – continue the project previously managed by the 2019 intern. Evaluate the partners digital and social footprint across the region (web audit)
Partner website evaluation – see how Zebra is being represented
Partner social evaluation – how active the partners are on social media and how Zebra is represented / present
Partner utilization of MDF funds and claims submitted vs supporting documentation
Partner engagement with the co-marketing tool